Over at RumbleChat HQ, we are fascinated to see how the Angry Birds franchise has expanded beyond the highly addictive app. Rovio, the Finnish creaters of the app, have already partnered up with the kings of the golden arches themselves – McDonalds – to provide Angry Bird games within some of their restaurants in China.
Now they have started selling Angry Birds fizzy drinks in Finland, and soon they will be expanding to Australia and New Zealand. But the biggest news is that they have outsold fizzy pop kings Pepsi and Coca-cola in some of their stores!
So RumbleChatters, do you see the appeal of buying a fizzy drink JUST for the fact that it is associated to a fictitious character, an app, or your Smartphone?